Publicación: Consultoría estratégica para la promoción, prevención y protección de la identidad cultural en el Espinal - Tolima
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The territories have knowledge rooted in ancestral history, being able to document this knowledge and group it into cultural constructs, Colombia today bets on a comprehensive approach to the management of its cultural heritage. Public policies for the management, protection and safeguarding of Colombian material and immaterial cultural heritage recognize the fundamental role of communities in identifying and valuing their material and immaterial cultural manifestations. In this sense, it is conceded that it is the communities that, as users, create it, transform it, inherit it and give it value. The Ministry of Culture conceives cultural heritage in an inclusive, diverse and participatory manner, as a sum of goods and manifestations that covers a vast field of social life and is made up of a complex set of social assets of a cultural nature (material and immaterial) , which give a human group meaning, identity and belonging. Additionally, it understands it as a factor of well-being and development and is aware that all Colombians have the commitment and responsibility to ensure its management, protection and safeguarding. Due to the aforementioned, this consultancy aims to; Design the strategic components that aim for a strategy for the promotion, preservation and protection of the cultural identity of the municipality of El Espinal. This as an opportunity for the territorial entities that are not only the repeaters of cultural models with the activities, but also manage to establish strategies for the cultural and social conservation of knowledge in the territories. With the present work it is expected to establish a strategic plan that includes the identification phases of the cultural diversity approach, followed by the qualification of the social and cultural sectors and their dynamics in the region under study and with this establish strategic and tactical actions that allow the strategic deployment of initiatives framed in the mission and vision of the Ministry of Culture of Colombia.