Publicación: Informe auxiliar de investigación procesos comunicativos del universo narrativo de la transmedia
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This research report explores the communicative processes of the narrative universe of transmedia, to reveal the construction of a transmedia product. It’s proposed to determine a creative and different series that contains a great history, to classify an order of the processes, of which they are used correctly. Through a deepening in works of literature and academic works, for this the different theorists and their determined theories were studied. Among the authors it’s found Henry Jenkins, the pioneer of transmedia and the new culture of convergence. A construction of the term “nuevos media” by María Helena Giraldo, expert in the technologies of information, Carlos Scolari expert in digital media, analyzing the hypermediations in the transmedia product. Marie-Lauren Ryan from Switzerland, share her concept of transmedia. In the investigation report it reflects through the results that a transmedia product is the base to new experiences with the viewers, that can be included beyond of the history as a new form of communicate, interact and relate.