Publicación:

Gestión de la innovación: transferencia de tecnología y competitividad empresarial en las cooperativas

Resumen

This work explores the ability of a cooperative company to innovate as a job developer and it aims to describe innovation management, based on the transfer of technology and business competitiveness in cooperatives, tending that they can create products and services to meet the needs of its associates. Each point in development of this research was focused on the management of innovation supported by authors such as Hauschildt (2004), Luhmann (1997), Morcillo, (1995), Drucker (1985). The study is of a documentary type, with a non- experimental and transectional design. The information was collected through bibliographic records. As a result, if a company is not innovative, managerial and competitive, it will not be able to overcome the obstacles that arise from day to day. However, cooperatives as business entities have advantages and disadvantages in the market. Therefore, if they seek to develop their equilibrium between suppliers and claimants who are increasingly demanding and start transferring technology and also be able to manage innovation and compete with companies from other sectors, they can strengthen, as a flexible entity and commander of a market that increasingly absorbs them.