Publicación: Turismo al estilo cooperativo a través de FENSECOOP
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The National Federation of Cooperatives of the Colombian Educational Sector - FENSECOOP, in its purpose of contributing to the integration of the solidarity economy organizations of the Colombian educational sector, with business, solidarity and economic and union consolidation activities, wish to implement the tourism service for its associates, who, due to their financial capacity or the small size of the cooperatives that comprise it, require economical, memorable proposals with an impact on territorial development. The lack of updated information in 2019 when the project began, led to research in the 47 municipalities of Tolima in times of pandemic, through the use of telecommunications and virtual environments, contacting public and private institutions, and local tourism actors; using surveys, Likert scale techniques and semi-structured interviews, among others. Thus, the appropriate scenario is found to implement a tourism model where the cooperative sector contributes not only to promoting travel among its social base, but also to the solution of market, articulation and government failures, which facilitate the consolidation of adequate tourism enterprises and of quality. The management model with a social sense that is proposed highlights the inclusion of women and youth, the importance of governance to enable the participation of small local actors and the community in general; It is a step by step of the activities to be carried out that culminate in a proposal to correct the regional shortcomings found as much as possible and that for FENSECOOP, constitutes a plan to replicate in the other departments of the country where there are federated cooperatives.