Publicación:

Plan de negocio: empresa distribuidora de productos de panadería y pastelería

Resumen

This degree project aims to formulate the business plan of a company dedicated to the production and distribution of bakery and pastry products in the municipalities of Funza, Mosquera and Madrid (Cundinamarca), who suffer from shortages by companies in Bogotá. This responds to the sustainable development goals in that "Sustainable and inclusive economic growth can drive progress, create decent jobs for all and improve living standards." (UN, 2020) approach in which we focus our business plan to allow the economic development of partners, collaborators and society in general. To do this, a survey was conducted aimed at inhabitants of these municipalities, as well as the information available on direct and indirect competitors and the economic sector. The resources required for the proper operation and administration of the project, as well as compliance with the pertinent legal requirements, were also quoted. From them, the cash flows, financial indicators and the financing plan that ensure the financial viability of the company were calculated. The results from the analysis of the information allow the consolidation of the personalized service proposal, delivery times and competitive prices for potential clients, as well as the generation of benefits that satisfy partners and other parties involved.