Publicación:

Plan de negocios para la creación de la empresa "Un sorbo para tu salud” dedicada a la producción y venta de una bebida natural como un suplemento dietario para fortalecer el sistema inmune de los ciudadanos del barrio Ciudad Porfía debido al COVID 19

Resumen

The present work of the business plan, consisted of the description and deduction of the viability that is reflected in the company " a sip for your health", dedicated to the production and commercialization of a diet and natural herbal drink, for the immune system of people. The central problem of the business idea is that due to the high rates of infections due to the COVID-19 virus, options are analyzed in such a way to prevent infections, using mechanisms so that the immune system is stronger, in the face of this problem of health and apply the product so that greater satisfaction is generated for the internal consumption of people as it is totally a natural, refreshing and nutritional drink. The research was carried out using the inductive method. As a tool for collecting information, the application of surveys was carried out, in a random and virtual way, to the population of the stubborn city neighborhood. Finally, this drink is intended to be sold to the consumer as a product such as a dietary supplement to strengthen the immune system against the COVID 19 pandemic, refreshing, nutritional contains vitamins and a totally natural dietary supplement, which helps the immune system to all kinds of ages, preventing possible contagion. The city stubborn neighborhood was chosen since it has been the neighborhood with the most prolonged infections by the virus, in addition to being an urbanization that has 90,000 inhabitants.