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dc.coverage.temporal12 (2)es
dc.creatorRivera Pedroza, Beatríz Eugenia-
dc.creatorRivera Pedroza, Julio Cesar-
dc.descriptionEn la actualidad, es necesario analizar cómo los usuarios / consumidores perciben la sostenibilidad, con el fin de determinar las características, aspectos, atributos, etc. que, según su criterio, deben contar con productos, servicios y sistemas producto-servicio sostenibles (en adelante, SPS). los El propósito de este estudio es analizar, desde el punto de vista de algunos expertos, si el las motivaciones propuestas de los usuarios / consumidores están relacionadas con la sostenibilidad; ya que se considera que el estudio de las acciones colectivas a partir de las emociones puede convertirse en una motivación consciente motor que tendría el propósito de transformar una realidad, en este caso, la relación entre usuarios / consumidores y sostenibilidad. El análisis es el resultado de investigaciones previas (Rivera et al, 2015; Rivera & Hernándis, 2016; y Rivera-Pedroza, 2017), para investigar cómo diversas motivaciones y aspiraciones, que no son solo necesidades básicas, podrían estar relacionadas con sustentabilidad. La investigación se lleva a cabo a partir de un instrumento que contiene once impulsores vinculados a motivaciones (necesidades, emociones, valores) pertenecientes a un contexto inmaterial de sostenibilidad en productos / servicios. El análisis de estas motivaciones, dentro de la actual contexto, aporta valor en el análisis de los comportamientos de las personas involucradas en el movimientos sociales ambientales dentro de los escenarios emergentes de diseño y
dc.description.abstractAt present, it is necessary to analyse how users/consumers perceive sustainability, in order to determine the characteristics, aspects, attributes, etc. that, according to their criteria, must have sustainable products, services and product-service systems (hereinafter SPS). The purpose of this study is to analyse, from the point of view of some experts, whether the proposed motivations of users/consumers are related to sustainability; since it is considered that the study of collective actions from the emotions can become a conscious motivating motor that would have the purpose of transforming a reality, in this case, the relation between users/consumers and sustainability. The analysis is the result of previous research (Rivera et al, 2015; Rivera & Hernándis, 2016; and Rivera-Pedroza ,2017), to investigate how diverse motivations and aspirations, which are not only basic needs, could be related to sustainability. The research is carried out based on an instrument which contains eleven drivers linked to motivations (needs, emotions, values) belonging to an immaterial context of sustainability in products/services. The analysis of these motivations, within the current context, provides value in the analysis of the behaviours of people involved in the environmental social movements within the emerging design and sustainability scenarioses
dc.publisherUniversidad Cooperativa de Colombia, Facultad de Ciencias Sociales, Psicología, Calies
dc.relation.ispartofStrategic Design Research Journales
dc.titleSustainability and Immateriality - Motivations of users/consumers as drivers of sustainabilityes
dc.typeArtículos Científicoses
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