Publicación: Diseño de una estrategia pedagógica para el desarrollo de habilidades sociales y competencia pragmática apoyado en ambientes ludificados de aprendizaje y transmedia
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Communicative acts typical of social beings and in a constant process of interaction, are vital in human relationships, implies the development of social skills that favor communicative exchanges, facilitate interpersonal relationships, reduce conflicts in the school environment and promote spaces for motivation in learning. The present research directs its actions to the design of a pedagogical strategy that strengthens the development of social communication skills and pragmatic competence, supported by transmedia products using the Classcraft platform for students of the 603 course of the Orlando Fals Borda school. The research is given from the qualitative paradigm and the action research method, addressing the conceptual elements of social skills of communication, pragmatics (speech acts and inferences). The results and analysis of the instruments applied to the sample of 21 students between 11 and 12 years old, faced difficulties in the previous categories, which achieved the design of the gamified pedagogical strategy called JUMALE in the Classcraft tool, which promotes a culture of motivation and interest in learning through play. It is concluded that it is necessary to address the social skills and the pragmatics of the context in the academic field, to allow the improvement of student-student and student-teacher social relations, as well as the immersion of technology and gamified tools in the learning process.