Publicación:

Propuesta comunicativa de visibilización del consultorio psicológico de la universidad cooperativa de Colombia campus Bogotá

Resumen

The following document presents the communicative proposal as a degree modality for the psychological office of the Cooperative University of Colombia Campus Bogotá. For the realization of this practice we had the support of the psychological office leader, Henry Cerquera, who expressed the communicative shortcomings presented by the office regarding his dissemination of his services in the university's digital assets among other aspects. According to this, an interview was conducted with the head of the Department of Communications, Alejandro Rey, who was aware of what was happening and gave the guarantee to make the communicative proposal to make visible the psychological office. In such a way, the importance of establishing appropriate communication channels for the dissemination of messages on the segmented psychological office said contents of also the need for each environment is analyzed. Finally, the creation of a communications channel between the Faculty of Psychology and the Aerial of Communications was achieved, in which as a result I can update the office information on the college website. With this, it is sought that through the pose communication strategy, the Faculty of Piscology is of greater knowledge and importance in order to feedback through its channels, the crucial information provided by this program for both the internal and external public