Publicación: Pieza interactiva de comunicación para el municipio de Betéitiva, Departamento de Boyacá
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This project is aimed at a social and solidarity practice, in order to implement the role that communication comply in the context of tourism and identity in the municipality of Betéitiva, located in the department of Boyacá. For this the field work carried out was taken into account, where different audiovisual and photographic content was collected with the intention that each material contributes to the objective set. Based on the interviews and authors who show the importance of tourism in different parts of the country, an interactive piece was drawn up on the Wix platform which is consolidated into sections; tourism, recreational activities, history and institution, to be delivered to the Mayor's Office of the municipality with which the agreement was made. The website is related to the activity plan embodied during this project, such as the pre-production, production and post-production phases.