Publicación: Desarrollo de estrategias para la solución de problemáticas en la Mipyme Jardín Bilingüe el Bosque
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This is a document with the purpose of presenting a detailed report on the development process based on strategies for solving problems presented by a company designated by the Interacpedia platform, which together with two other companies which are innpulsa and the Universidad del Bosque created a new project to support students to complete the university process, providing the opportunity to learn about a new methodology and generate experiences in the creation of ideas to clarify the complexities presented by the diagnoses established by the company. In this case, the company which is assigned to the work group is a small or medium-sized company in Colombian territory, which are known as MSMEs. The main objective that students must carry out in Interacpedia, which is an internet page with a structure similar to a social network, providing many tools to all members of various communities that participate there, such as meeting a variety of experts in different professional topics , which can be contacted to help strengthen ideas and strategies for the development of a good project from the difficulty that must be solved in the company. In turn, what is being built with the team must be completed step by step to provide said information to the owner, manager or representative of the company that is part of the platform community, with the aim of achieving evidence in the A process that has been obtained during a set time, which is sixteen weeks (16) to be able to establish in a proper way a validated and properly constructed idea. In this way, it is also necessary to have a daily or weekly participation with the company, in order to present the proposals and know their approval, in order to find new alternatives to begin the execution of the ideas presented. In this case presented, the assigned company is the El Bosque Bilingual Garden where the strategies are focused on the management of social networks, although the company has a good team in that area, there is a shortcoming in relation to the interactions by parents or other users who use this digital medium. In addition, it also seeks to increase the users in this network so that in this way it is possible to increase more children to the Garden due to the desertion that occurred as a result of Covid - 19.