Fundación manos de Dios tdv: estrategias de comunicación y visibilización

Abstract

This project aimed to design communication and visibility strategies for the Hands of God Foundation "Testimonies of Life" and the social work it carries out with post-graduates and the most vulnerable people currently living in community 13, San Javier. The Foundation Manos de Dios that not only with the creation of spaces and support for young people can resolve the conflict, but also can welcome people who have already committed crimes and through processes help them not to commit crime Our goal It focuses on allowing post-graduates, society, and public and private organizations to see the work being done by the Foundation on behalf of the community. It was carried out with an internal and external investigation to identify and analyze the difficulties in communication found in the foundation. A communication strategy was designed that includes the creation of the foundation's social networks to link citizens with their actions, that is, in the activities and projects it carries out, as well as to provide guidance and help in the re-socialization process.