Publicación:

Distribuidora de FresCubana Distri Market

Resumen

The concept of "distribution is a system that physically moves products from where they are produced to where they can be taken and used" Robert W. Frye. This project is based on the exclusive distribution and marketing of the traditional “Cuban” rice-based drink, especially the FresCubana brand; This is a production company in the city of Barrancabermeja, which has all the quality standards to be distributed. It seeks to guarantee the full supply of the brand in the different stores in the city districts. The logistics that will be used for the commercialization of this line will be done through a sales force, initially made up of two sellers who will make the presale, they will be in charge of taking orders, physically moving to the sites determined in the plan of route, arriving directly at the customer, the reception of orders will be done through a software called CIWSMobile System It is very comprehensive, it has a platform that captures mobile billing and order data, allowing it to be done online, or it also has the ability to work offline, which means that if it lacks an internet connection, the system will store orders, and when it detects a wifi network, it is synchronized without problem, sending all the stored information to the cloud, for the download of system sheets and subsequent dispatch and delivery.