Publicación: BieneStar
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The main objective of this project is the creation of a company for physical and mental care for the elderly that stands out within the union; It will be an innovative and modern institution, recognized for its services to strengthen the psychological well-being of older adults from the dimensions of autonomy, positive relationships, self-acceptance, life purpose, personal growth and domain of the environment and well-being. These dimensions are executed in an innovative manner, different development activities that benefit the elderly, such as, for example, the use of mobile applications that require the monitoring and follow-up of each client who is affiliated with the entity, and agreements that promote the cultural samples that are worked within the institution in front of public events that take place in the city. This project will be called BieneStar, it will be located at a strategic point on Avenida del Libertador, in the Rest area, in the city of Santa Marta. It will offer a service directly related to: Physical-recreational stimulation, social-cultural stimulation, stimulation of personal and psychological resources, stimulation of skills, and BieneStar stay. BieneStar will be aimed at the elderly population residing in stratum 3,4,5 and 6 of Santa Marta, its services in comprehensive care, high quality, and the exclusivity of its activities that make a difference compared to other care entities. of older adult who is in the same city. The creators have high growth expectations, such as the creation of agreements with other health entities and the expansion to different cities in the country, which contributes to the excellent development of the company.