Publicación:

Modelo de regresión lineal múltiple para el pronóstico de ventas de bolsas ecológicas para la empresa Boleco S.A., en la ciudad de Bogota D.C.

Resumen

The present work consisted of the forecast of sales of ecological bags of the company Boleco S.A. through the application of a multiple linear regression model; For this, a subjective characterization was carried out taking into account the information provided by the company of the main variables involved in the production process which are: Stock Market Capacity, Customers, Sales and Cost of Sales, subsequently the formulation of the model was carried out of multiple linear regression in the SPSS program and finally the model was validated using different methods which are: Enter, Step by Step, Forward and Backward with each of these an analysis was performed to identify the correlation of that exists between each of the variables and which method gives a better fit. The type of methodology that was used was quantitative and qualitative and the technique used to collect the information was of a primary type because it was given by the legal representative of the company. As a result and analysis of the present work it can be concluded that the model is viable because the variables tend to be related to each other, which gives a high degree of significance.