Publicación: Industria 4.0. aplicabilidad de los factores de éxito de los negocios digitales en lavanderías: caso lavandería luz – bogotá
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Industry 4.0 is the new industrial revolution about 21st century that it has transcended socially culturally economically and environmentally due to its easy the application to current conditions all this has to do with the system digitalization, industrial processes big data and connectivity which makes companies today have the need to belong to the digital world allowing them to remain in the market that is more dynamic complex and competitive the companies are obliged to develop a digital transformation that leads to innovation to the implementation of optimal and continuous processes in order to improve the customer service experience digital businesses are developed from the incorporation of the net and new information and communications technologies in the different types of trade that supply negotiation and at the same time transactions this leads us to consider that the creation or sustainability of digital businesses in the company's relationship with the change manifested in the commercial world or in new consumer trends lifestyles and automation of daily activities companies then have a great challenge identifying the success factors in digital businesses for the particular case of Luz laundry industry 4.0 means making a fusion between customer service quality price and speed from a traditional model to a digital model which will allow for permanence and competitiveness.