Publicación: Estrategia de posicionamiento del restaurante Cone N” Roll Sushi – Bar a través de las redes sociales. Práctica social empresarial
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This document proposes the development of a brand positioning and visibility strategy through the Facebook and Instagram social applications of the Cone n ”Roll Sushi - Bar restaurant. To this we give relevance to the great help and contributions that social or social networks give half; This report shows the achievement of results and learning obtained through the realization of three specific components which framed a step by step to achieve the proposed objectives, initially in the development of the practice. This manuscript aims to show the contribution made in the business practice modality, having as a starting point the agreements established at the beginning of the semester with the tutors and with the owners of the Cone n ”Roll Sushi - Bar restaurant; Given that the place was very recent at the point where it was, we wanted to generate a brand impact in the area and attract potential customers daily, this product to the good service, attention and good dishes offered by the establishment. One of the goals was to make the restaurant among the most recognized in the sector, generating high levels of benefits and profits, as well as employment opportunities for many people.