Publicación:

Propuesta para la implementación de la metodología “Hospital Verde” en hospitales públicos en Colombia

Resumen

This paper develops a business plan based on the methodology green hospital, characterized as a product for optimizing resources Public Hospitals in Colombia. This arises from the absence of a healthy and friendly implementation in public hospitals in the country methodology. In the world there is a global agenda for green and healthy without harm health hospitals, which green design methodology hospital as a tool for the proper and efficient management of natural resources for mitigating the impact associated with the provision of health. If you consider that a proposal on the market to provide advice on the implementation of the methodology is not managed, the business plan was chosen as a tool for dimensioning and financial feasibility of creating a company that provides market technical advice implementation support to Service Institutions (IPS) in the adoption and implementation of Green Hospital as work scheme. In developing the work product characterization to offer which has three stages, a target market sizing of 259 customers to take as a starting point with increasing projected market penetration was established; which served as a support for the assessment of financial viability that yielded results in an internal rate of return of 16 %, which shows that it is feasible and cost-effective creation of a company to provide this service.