Publicación:

Práctica profesional en la asociación de productores del agro del Sarare – Asoproagro

Resumen

The goal of the profesional practice is to propose administrative tools to improve the strategic planning of the Association of Producers from Sarare – ASOPROAGRO, which will serve as a model for all staff related to the company . To get very significative improvements in productivity of business operations, it is necessary to implement several actions in order to improve the competitiveness in the market which is included , but before we talk about marketing strategy , you need to have structured the organization which is heading . As administrators we need to take into account the importance of the application of tools such as mission, vision, corporate values, organizational chart, manual of functions, internal work regulations and of course our brochure in which we will show the market external services and all products offered . In this document are created all the improvements were implemented. When we asked about the relevant aspects such as management, operation and other business functions, several weaknesses were detected, which prevents to have a clear future, so from now on, the aim has been to contribute to the development of these administrative tools. Several talks were held with people who take part of the general assembly and the board, as a result, information needed was gathered to stablish the goal of the practice and added value for the company. Such advances were matter of a survey for the technical evaluation committee of the association.